This episode of the Southeast PTTC podcast series talks about how to make prevention media campaigns more effective. Dr. Jennifer Ross, Ph.D., covers the four phases of an effective campaign and how to use them.
Check out our other podcast episodes:
Ep. 1: Advancing Prevention Science —An Introduction to the Southeast PTTC and Interactive Forum
Ep. 2: Reducing Prevalence of Addiction Begins with Youth Prevention: One Choice for Health
Ep. 3: Prevention in a Changing Marijuana Landscape
Ep. 4: Understanding the Prevention Specialist Certification Process
Ep. 5: Innovative Strategies for Engaging Underserved Populations
Ep. 6: Youth Opioid Addiction: What Preventionists Need to Know
Ep. 9: The Brain Science of Substance Misuse
Ep. 10: Leveraging a Health Equity Approach to Improve Prevention Efforts
Ep. 12: TTC+ORN Collaborative Brown Bag Webinar
Ep. 13: Keeping Kids Safe in Schools —Associations between School Safety and Behavioral Health
Ep. 14: Leading From the Head and the Heart —The Pyramid of Success